SpinVox opened the doors to its Wishing Well installation in Covent Garden this week. It’s a 6m high structure brought to life by the fantastic minds of design & communication agency Freestate, and powered by SpinVox’s voice-to-text tech.
The idea is simple, just call a local rate phone number (0207 818 0880) and make a wish. SpinVox will convert it to text, then display within the walls of the ‘Well’.
Part of the Christmas Delight festival, each new wish is added within minutes to the collage of screens inside the Well, filling Covent Garden’s East Piazza with a little bit of extra magic around Christmas and New Year.
As well as this, wishes are also uploaded real-time onto www.spinvoxwishingwell.com - so become accessible to all, whether you can see the Well for yourself or not. My personal favourite; “I wish I could have a rap battle with Jesus’. Aim for the stars and all that…
The magical fairy noise that alerts you to a new wish on the site is just gorgeous, but be warned, reading the wishes in some kind of voyeuristic yet anonymous way is completely addictive.
The Wishing Well will be open from 10am-11pm daily from December 12th until January 5th, and is well worth a visit. It’s a nice little bubble of peace in the midst of manic Christmas shopping that’s for sure.